Facebook’s own privacy policy specifically for Messenger Kids outlines:įacebook’s privacy policy specifically for Messenger Kids The issue is the transparency in what’s done with that data. WhatsApp conversations trigger friend suggestions, browsing habits direct you to highly targeted products, or worse, propaganda from foreign governments. But this breaks down when you start to think through what that means. If we’re being charitable, it could make sense that Facebook would want to get to know you as much as they can so they can deliver relevant ads. The issue is the lack of trust consumers have for the source.įacebook is fundamentally an advertising platform. There are already apps like Maily, Monster Messenger, and new kids on the block (I do love a wee pun) like our team at Kindaba who are developing our own kids experience (coming next year!). And then holding them to account on walking the right walk.Īmongst all the noise and debate surrounding the news, it’s useful to separate what was announced from who did the announcing. Facebook is a giant of the internet, and we should always be encouraging them to talk the right talk. Anytime a mainstream social media giant takes an active step to highlight privacy and indicate its importance, the better. At the very least, it presents the product in a more trustworthy light, drawing attention to COPPA as a directive that Facebook have worked with from the beginning of this development process. Granted, we shouldn’t pat Facebook on the back for following the law.

Messengerforkids